A button, even if the materials work well, but also worth a few dollars, and if you inject a variety of cultural elements, and then carved with jade after carving, each price is tens of euros, cultural and creative The value of coming to the clothing industry in Fengtai District Yiwen Group tasted the sweetness, and determined to take the road to cultural innovation.
Han Junwei, deputy director of the Fengtai District Propaganda Department, said that there are more than 13,600 cultural and creative enterprises in Fengtai District. While maintaining a “high-growth†trend, the scale of the industry will continue to expand.
Clothing companies involved in cultural and creative
Buttons made of jade are displayed in the exhibition cabinets of the Yiwen Group Exhibition Hall. Each one is engraved with patterns with Chinese characteristics. On December 6th, according to Xia Hua, the chairman of Yiwen Group, these buttons were all designed by the designers and carved by the technologists. Although the price of each of the buttons was more than 40 euros, they were keen on Chinese culture overseas. The market is very popular.
Compared with traditional clothing companies, Yiwen Group is more like an art salon. In the office building of Fengtai Headquarters Base, each stairwell is used to display the clothing elements and artwork designed by the company. The “Traditional Chinese R&D and Application Center†is more like a small museum, from blue and white porcelain to bronze ones. Should be complete.
Xia Hua said that the Yiwen Group, established in 1994, has been involved in the field of cultural creativity since 2006 under the guidance of Fengtai District Government.
Han Junwei stated that Fengtai District will integrate social funds and establish a "guidance industry for cultural and creative industries." Focus will be given to guiding design services, fashion and leisure and cultural tourism industries to solve cultural and creative projects and corporate financing needs. At the same time, through the holding of China Design Week and other related activities, it will increase the brand influence of Fengtai District's design industry and strive to build a demonstration area of ​​Beijing's “Design Capitalâ€.
Brand Museum will be Xianfengtai
The National Peking Opera Theatre, which was taken from the Beijing Tiantan pattern, the Orchids and Dan Fengyan, and the China Telecom logo that can be seen everywhere, entered the Beijing Zhengbang Culture and Art Development Co., Ltd. in Fengtai District. It was like entering the world of Logo. All these brand designs that have been well-known to the public come from this company.
“The company started out in a simple two-bedroom house in Fangzhuang, and now it has grown into the first brand of Chinese brand consulting and design services.†Zheng Chen, chief researcher of Zhengbang’s Academic Committee, said with emotion that the company’s stay in Fengtai is here. For a long time, the conditions created by the cultural and creative enterprises, in return, will also drive the development of the cultural and creative industries in Fengtai District.
Want to learn more about buttons: accessible
100% Polyester Shu Velveteen,Knitting Fabric Velveteen,Velveteen Textile Raw,Velveteen Textile Fabric
SUZHOU JINYULAI TEXTILE CO.,LTD , https://www.jyltextile.com