How do marketers learn Xu Sanduo?

Who is Xu Sanduo?
At the beginning, people said that this was China’s “Forrest Gump”, but it was quickly denied by people;

Then, people said that it was a "stupid root" to the army. If you think about it again, it’s not right. The experience of Xu Sanduo is totally different from the stupid root...

So, who is Xu Sanduo?

This problem may be the reason for the fierceness of the "Soldier Assault", and it is also the reason why Xu Sanduo has become a hot topic.

And this answer may be: Xu Sanduo is you, a true to the "I".

Xu Sanduo's growth experience is a valuable experience for sales people. Sales people can learn a lot of useful inspiration from Xu Sanduo's growth experience:

First, sales are the career of heroes in performance

Sales is a work-oriented hero, winning or losing with success or failure, and winning the winner.

Someone who asked Napoleon what a hero was, Napoleon replied: "The winner." Xu Sanduo has been admired from being regarded as a fool by not being respected to later, including everyone who has always despised his company commander, because he became a winner.

The sales staff struggled in the market, and when the company returned to the company at the end of the year, the company's flowers were prepared for the winners on the sales floor. The winner can sit in front of the celebration party.

The position of the salesperson in the company is earned by his own performance. As the existentialist philosopher Sartre said, "heroes turn themselves into heroes."

In order to win the appreciation of the leadership and the respect of everyone, you have to show the performance that makes you proud and can make you straight. Otherwise, no matter how perfect your sales process is, how hard you work, you have to clamp your tail.

Second, growth is more important than success

Success is just doing one thing right, and growth is the improvement of ability. Success doesn't necessarily make you grow, but sales people must grow on their own to be talented.

Success is doing things right, and growth is doing the right thing.

Some sales people can make things successful, but they don't grow. Such sales people have no future.

Salespeople who can succeed but can't grow up, their life trajectory is from a new clerk who knows nothing to an experienced veteran salesman.

Third, sales people must always believe that they have great potential

William James, a great American psychologist in the 20th century, said that our ability to play only accounts for 10% of our potential. That is to say, there is still a huge potential in your body that has not been exerted.

What is ability? I think that the Japanese psychologist's unnamed ability to explain the ability is more in place. He said: "The so-called ability, in a certain sense, is nothing but a state of mind. How much can be done depends on how much you want to do. You are the kind of person you think."

Marx has a good saying. The great man is only great because we are watching him and stand up.

Our ancestors said it was more straightforward: Wang Houxiang, would you have something to breed?

Isn't that a good example of Xu Sanduo from being a fool to being a soldier?

Therefore, sales people must believe that they are better, and believe that they can also become winners.

Fourth, the salesperson should be like a pot of fire, able to illuminate others, warm others, infect others

After the training of the recruits, Xu Sandu was assigned to the remote five-shift guard pipeline. The five classes, including the squad leader, had nothing to do all day, relying on playing cards to spend the day. After Xu Sandu came, he used his own efforts to bring this small group together, so that everyone could find the meaning of life.

After the company was abolished, the company was left with only the company commander and Xu Sanduo. In the case that the company commander was somewhat discouraged, Xu Sandu still cleaned the barracks every day, went out on time, and trained as usual. The walk is still two people in a row. Going to the cafeteria for dinner, the two men’s military songs are bright. Xu Sanduo also touched the arrogant company commander. The company commander admired in front of the head of the group. Xu Sanduo "Everything is done like a life-saving straw. Every day I look at it, well, he is holding It’s already a towering tree that I look up to."

There is a proverb that "only a crossed match can light a candle." No matter what kind of environment the salesperson is in, what kind of market, what kind of customers, and what kind of colleagues should work together, they must be like Matches can infect others and affect others. When you bring everyone up, the market moves.

5. People's growth needs help from others.

You can provide opportunities for you, or you can become a teacher to guide you to grow and progress.

The more noble person of Xu Sanduo is the history of recruiting soldiers. It can be said that there is no history, he will still be called the turtle son by his father today. Yuan Lang is also an expensive person of Xu Sanduo. Yuan Lang is more critical of criticizing, affirming, guiding and encouraging him to make progress.

Sales people should also find someone who can help you.

Your boss can be your noble person;

Your colleague can also be your noble person;

Your customer can be your noble person;

Even your competitors will become your nobles.

Sales people are grateful to those who help you because they are teaching you how to do things and how to grow.

Sales people are grateful to those who criticize you, because they are putting pressure on you, and pressure puts you out of your potential, so that the pace of growth is faster.

Sixth, do something meaningful every day

Xu Sandu’s understanding of “meaningfulness” is very simple. He believes that meaning is to live well, and living well is doing meaningful things. Xu Sanduo never does anything meaningless. For example, in the remote five shifts, he thinks that playing cards is meaningless, and he will not do it. He believes that road construction is a meaningful thing and insists on doing it. As a result, the leader did not want to repair the road that he could not repair.

Every day you insist on doing meaningful things, you are living well, making your life rich and beautiful.

In the market, sales people have to do meaningful things every day, for example, to visit customers once more, to spend more time on product sales, to post a product poster, etc., the sales increase is also a matter of course. .

Seven, greatness is coming out

The belief of Xu Sanduo in the Steel Seven Company is "Do not abandon, do not give up." Don't abandon your faith and don't give up on your efforts. On the road to success, there are winds and rains, twists and turns, and many people will quit halfway. Only those who persist in will see the beauty of the end. As Mao Zedong said, victory often lies in the effort to stick to it.

When sales personnel encounter difficulties in the market, can you still do not abandon or give up like Steel Seven?

Eight, people are the product of the environment

Li Si had already expressed feelings about the difference between hamsters and toilet rats.

A trainer has done such an experiment in a training event: let the trainees stand up and say the monthly income of their ten best friends, and then the trainer will calculate the student's monthly income. The reason is very simple, what kind of environment you are in, what kind of person you will become.

If Xu Sanduo is not going to be a soldier, he will be with his family in the village all day. He may be called "turtle son" by his father for the rest of his life. He went out, and with a group of people with ambition and ideals, he also sublimated.

Mao Zedong said that wherever there are people, there are left, right, and right. In any unit, there are both positive and negative. With the active positivists, salespeople can learn how to pursue success; with the negatives of life, salespeople will learn how to find excuses for failure. After a long time, I will become one of them.

Near Zhu Zhe Chi, near the ink is black. Salespeople must stay away from those who are negative and work with active people to pursue a better future.

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