Prince Dragon Men's Strengthen Brand

Similarly, when buying a men's suit and choosing the international brand Giorgio Armani or the Chinese famous brand tyrannosaurus, different people will make different choices. If you discard price factors, I believe that most people will choose the former, because Giorgio Armani is more famous than Prince Edward.

Compared with European and American international brands, domestic brand-name clothing, whether it is quality or style, actually does not lose against them. However, with the intensification of competition, brands are increasingly showing true value. To this end, many domestic garment manufacturers are facing a "growing upset": in the economic globalization and the textile and apparel quota period, the key period, how to actively deal with the strong entry of international brands, domestic brands directly to fight the reality of the fight?

The Prince Edward Dragon costume with Jiang Wen as the spokesperson has taken a crucial step. Starting from this year, Taizilong Apparel, with a decade of history, decided to step into the brand management stage from the original production and operation stage. On the one hand, the company's headquarters moved to Hangzhou, and on the other hand invested heavily, the Swedish Intenta Software was invited. The technology company, Shanghai Huacai Management Consulting Company and Beijing Wang Weixing Brand Management Consultancy Co., Ltd. joined to take the positions of the directors of the companies and build the Taizilong brand together. According to industry insiders, a garment company is also joining hands with three large-scale professional management consulting companies. This is rare in the domestic industry and shows that Zhejiang's garment companies are determined to build international brands.